From concept to launch, bringing ideas to life
Finding creative solutions to basic problems
CREATE
Identify opportunities where market trends meet real human needs.
BUILD
Build the blueprints with actionable strategies, projections, partnerships and resources.
LAUNCH
Get in the market ASAP.
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Scope of Work
Concept & IP Generation
Develop original breakthrough IP that is viable, scalable, episodic, and lasting.
Strategic Partnerships
Identify and develop partnerships needed to execute and amplify.
Marketing
Unique results-based, audience-focused marketing campaigns.
Business Strategy
Transforming market research and analysis into actionable business plans.
Programming
Curation of talent and experiences to deliver a cohesive, engaging narrative.
Experience Design
Create intentional environments that connect with audiences.
Brand Partners
100+ COLLABORATORS AND COUNTING
Mike Walbert
Founder, Advisor and Consultant
I help organizations, companies and brands solve problems with creative solutions and identify opportunities for growth. As a serial entrepreneur, my work is defined by decades of original ideas and campaigns that don't just drive revenue, they capture attention and impact culture.
From scaling A3C into an internationally recognized institution to leading business development for LL COOL J's Rock The Bells, I specialize in identifying market opportunities and architecting the partnerships required to seize them. As a founder I'm always thinking about the big picture, strategy and goals... by caring about the smallest details.
F.I.L.A
If you can dream it, you can build it here.
I was born and raised in Atlanta — a city that shaped my life, career, and values.
Atlanta drives culture, sparks movements, and launches some of the world's most influential entrepreneurs, artists, and creatives. It's the birthplace of the Civil Rights Movement and the undisputed capital of hip-hop.
Over the past 40 years, I've witnessed its growth and evolution firsthand — and I'm more optimistic than ever about its future.